Product content

During my time as a senior content designer at Meta, I worked on several internal enterprise tools used across the company. These projects supported everything from approvals and supply chain tracking to internal content systems and terminology standards.

I helped design and write clearer, more consistent experiences for complex workflows — partnering closely with engineers, designers and PMs to make tools faster, easier and more intuitive to use.

Note: Due to the confidentiality of this work, please note the images below are mock-ups only intended to illustrate the concepts.

Enterprise tools — Meta

Approvals tool

A system used by senior leaders to approve everything from expenses and travel to hiring requests. I helped make the experience faster and easier to navigate — improving clarity across both the standalone interface and its integration with the internal communications platform.

Examples of content created: Empty states, tooltips, NUXs.

A digital approval status table with a blue header labeled 'Approvals', showing request, type, submitted, and status columns. The statuses include approved (green check), rejected (red cross), and pending (yellow dash).

OTD dashboard

Developed a native interface to replace spreadsheet tracking, allowing supply-chain managers to monitor delivery performance directly in our internal system. The redesigned dashboard simplified data entry, improved visibility of key metrics, and saved the organisation significant time and cost.

Examples of content created: Terminology, toast messages.

A digital dashboard showing metrics of items, including on-time at 58%, delayed at 37%, and canceled at 5%. It displays a table with columns for ID, date, status, progress, and quantity, with various entries marked as on-time, delayed, or canceled, and progress bars indicating status levels.

Internal string management tool

Championed adoption of internal content management system that let content designers update UI text directly, without engineering support. After driving implementation for several products, I became one of the top contributors company-wide, saving hundreds of engineering hours each quarter.

User interface screen of a String CMS with options to create, export, and publish strings for a website or app.

Term review

Sat on the company-wide board responsible for reviewing and approving new product terminology. Ensured new terms met consistency and clarity standards, helping align product language across teams and tools.

Approved 40+ terms.